Rowan Jones, known by his stage name Route 94, is a British music producer and DJ from Richmond, London. Formerly producing dubstep as Dream, Jones has worked with the likes of Skream, Benga and Katy B. He now produces deep house and his debut single "My Love" has been a commercial success.
On 26 July 2012, Jones created social network accounts under the name Route 94 after getting his dubplates played on Skream and Benga's Radio 1 show. The Dream accounts were subsequently deleted at the time. He denied rumours of being Dream, using simply a logo and not revealing his name or face. This sparked interest from music blogs such as Fact, who made guesses as to his identity. It has since emerged that they are the same person; Jones has revealed the face of Route 94 and has been credited on albums. Throughout 2013 he produced remixes for Katy B, Skream, Storm Queen and an unreleased remix for Example as well as co-producing "Smile" from Benga's third studio album Chapter II.

The debut EP under the new alias, titled Fly 4 Life, was released on 17 June 2013 on his eponymous record label. He later signed to Rinse. In September 2013, BBC Radio 1 and BBC Radio 1Xtra began to play his debut single "My Love", featuring Jess Glynne. MistaJam added it to his Inbox:Fresh feature and it featured on Annie Mac's 2013 mix compilation. Its release date was announced as 2 March 2014, and it became added to Radio 1's A List for frequent airplay. Jones produced "Everything", a track from Katy B's second studio album, Little Red.

Glynne found her commercial breakthrough in 2014 with the Clean Bandit song "Rather Be", which topped the UK Singles Chart. This helped "My Love" gain exposure, and the song topped the iTunes chart on the day of release.